Perhaps notable is nearly half the posts on LinkedIn are AI generated, and as a result becoming significantly longer.

The release of the popular AI chatbot, ChatGPT at the end of 2022 likely led to a 189% surge in AI usage in LinkedIn posts. Since then, the data shows the consistent and solidified role of AI in LinkedIn posts.

The new study suggests a huge amount of waste, as energy is being poured into creating waste with more energy then spent on maintaining the digital equivalent of landfill.