With everyone working hard to figure out the danger of deep fakes, they really should just hire more historians.

Target’s under fire for selling Black History Month material in their stores with factually incorrect info — namely, grossly mislabeling historic Black Americans.

The ill-timed snafu was pointed out by TikToker @Issatete — who posted a now-viral video of what she says she found in a Target near her. In the clip, she shows off a magnet-style learning activity book called “Civil Rights.”

Black History Month maybe could also become U.S. information integrity breach reporting month. Rewards could be given to those who disclose.